This Public Service Announcement was created to acknowledge that so many love the Yuba River. It is a place of peace and renewal for many. It is a place for fun and socializing for many, and of course a place to connect with and appreciate the natural world.

Visiting a new place sometimes comes with unspoken rules that may not be obvious at first. This PSA is a friendly way to help visitors and Yuba lovers understand how to “love the Yuba like a local“.

Please feel free to download and print this for yourself, friends, your Airbnb, hotel, restaurant, shop or business to encourage positive river stewardship.

This PSA content was a creative collaboration between Wendy Van Wagner, designer and Nikiya Schwarz (Sanctuary Collective). They brought Wyatt Hersey on to create the visual story. Wyatt is an illustrator, painter, and muralist based in Chico, CA.